Here is a question we could not answer well a year ago: what really happens with bot management without CAPTCHAs? We can answer it now.
Challenges beat blocks
Blocking lists go stale within minutes when attackers rotate through residential proxies. Proof-of-work does not care where a request comes from; it only cares whether the client is willing to pay the cost.
For a real browser that cost is a few hundred milliseconds, once per session. For a botnet sending a million requests a minute it is a million puzzles a minute — and at that point the attack stops being cheap.
Latency budget
Our budget for the whole filtering pipeline is one millisecond at the 99th percentile. Anything that cannot be decided within that budget runs asynchronously and influences the next request from the same client, not the current one.
That constraint shapes everything: data structures, where state lives and which signals we are willing to compute inline.
What actually happens during a flood
The first thing to fail during a layer 7 flood is almost never bandwidth. It is connection slots, worker processes or database connections on the origin — resources measured in hundreds or thousands, not gigabits. An attacker who can make each request expensive only needs a few thousand requests per second.
That is why we score requests before they are proxied. By the time a request reaches your origin, it has been attributed to a client, compared against that client’s history and weighed against the current load on the route it targets.
The numbers
Across the last quarter, 71% of challenged clients never attempted a solution, 24% solved one challenge and then behaved normally, and 5% solved challenges repeatedly while continuing to attack — the last group is where analysts spend their time.
Median added latency for legitimate visitors that were challenged was 280 ms on desktop and 410 ms on mid-range Android devices.
What we got wrong
Our first version challenged too eagerly on mobile networks, where thousands of real users share a handful of carrier-grade NAT addresses. Reputation that is shared is reputation that is noisy.
We now weight fingerprint consistency and session behaviour far more heavily than IP reputation for traffic from known mobile carrier ranges.
Lessons for your own runbook
Know who can change DNS at two in the morning. Know your origin IPs and who can rotate them. Know which routes are expensive, and have a rate limit ready for each of them.
Most outages during attacks are not caused by the attack itself but by rushed changes made while under pressure.
{ "match": { "path": "/login", "risk": ">= 41" }, "action": "challenge" }
If you run into any of this in your own environment, our SOC is happy to take a look — even if you are not a customer.